OUR SERVICES.
We support elite talent with tailored services and global insight
Mac Sports Management provides a comprehensive range of services tailored to the unique needs of every client. We take a holistic approach to career management, ensuring that both ‘On Pitch’ performance and ‘Off Pitch’ development are handled with professionalism, precision, and care.
With decades of experience, we’ve guided players through every stage of their careers — from first contracts to post-retirement planning. Our team is dedicated to maximising both playing potential and long-term value, helping our clients succeed on the field while building enduring personal, commercial, and media profiles beyond it.
EXPLORE OUR RANGE OF SERVICES BELOW
MANAGEMENT
You focus on your football — knowing that behind the scenes, we’re guiding the key decisions that shape your career, open new doors, and protect your future. From contract negotiations to long-term planning, we’re by your side every step of the way, so you can perform with confidence and peace of mind.
PARTNERSHIP
As a company, we take great pride in our partnership with leading Portuguese agency ONsoccer International — a collaboration that strengthens our global reach and reflects our shared commitment to excellence in player representation.
EXPERT ADVICE
We offer elite guidance to elite talent. Backed by decades of experience supporting players and their families, we combine knowledge, insight, and trusted relationships to help make the right decisions at every stage of a football career.
FINANCE
We connect our clients with trusted advisors and brokers who bring decades of financial experience across all levels of the game. Whether it’s wealth planning, savings, or securing the right commercial partnerships, our network ensures players receive reliable advice tailored to their goals — giving peace of mind both now and in the future.
MARKETING
We work with some of the world’s leading brands to unlock commercial opportunities that extend beyond the pitch. From sponsorships and endorsements to tailored brand collaborations, we help our clients build lasting value and recognition. Every partnership is carefully matched to each player’s image and values, ensuring genuine growth and long-term relevance in the public eye.
MEDIA
With years of experience in the media space, we offer players the tools and training to confidently manage their presence. From interviews and public appearances to digital storytelling and social platforms, we ensure that every message reflects the player’s voice and vision. Our team helps athletes navigate the spotlight while building trust, impact, and audience connection.
BROKERING
Operating across 15 countries, we represent players, agents, and clubs to negotiate and facilitate the best possible outcomes. Our global network and deep understanding of market dynamics allow us to mediate high-value transfers and strategic agreements with professionalism and precision — ensuring every party benefits from a fair, transparent, and well-executed deal.
LEGAL
We provide comprehensive legal support through partnerships with highly experienced and trusted law firms. Whether it’s reviewing contracts, resolving disputes, or navigating complex regulatory matters, our legal network ensures that every client receives expert advice tailored to their career. With clarity and protection at the core, we help safeguard our players’ rights at every stage.
COMMERCIAL
We negotiate high-value sponsorship opportunities on behalf of our clients, collaborating with some of the world’s most recognisable brands. Every deal is tailored to align with the player’s image, values, and career goals — ensuring long-term commercial success and credibility. Our goal is not just to secure partnerships, but to build meaningful brand relationships that grow with the player.
MANAGEMENT
You focus on your football — knowing that behind the scenes, we’re guiding the key decisions that shape your career, open new doors, and protect your future. From contract negotiations to long-term planning, we’re by your side every step of the way, so you can perform with confidence and peace of mind.